Property Management

Over the last 10 years, Good Life Property Management has become experts in Hillcrest property management. We’ve perfected our Proven Process to effectively market and manage your Hillcrest rental property. We take care of marketing, tenant screening, rent collection, maintenance and more! Property management in Hillcrest can be challenging, but it doesn’t have to be with Good Life.

No Eviction Guarantee

If we have to evict a tenant we placed, for non-payment of rent, we will pay for the eviction up to $3,000 (which usually covers all court costs and attorney’s fees)! We will also find a new tenant for free.

good pet guarantee

Good Pet Guarantee

At no additional cost to the owner, we will reimburse damages caused to the home above wear and tear up to $3,000 total. Hillcrest property management has never been so easy. 

happiness guarantee

Money Back Guarantee

We stand by our word. If for any reason you are not happy with our service, neither are we. We’ll refund you up to 6-months of paid monthly management fees if you aren’t happy in the first year of service. We’re committed to 100% client satisfaction!

Our Hillcrest Property Management Services

Hillcrest Property Management SD


About Hillcrest in San Diego County

Hillcrest is located a few miles away from downtown San Diego. This vibrant neighborhood is known as the LGBT hub of the city, offering different types of restaurants, bars, boutiques, coffee houses, and unique shops.

The community is applauded for its friendly streets, welcoming vibe, and sidewalk patios. The east end is denoted by a towering rainbow pride flag off main thoroughfare of University Avenue at the corner of Normal Street. The landmark serves as the starting point for San Diego LGBT Pride’s annual mile-long parade held each July. A block away, down Harvey Milk Street, is where the San Diego LGBT Community Center resides. 

University Avenue leads into the neighborhood’s “village” area designated by the historic neon “Hillcrest” sign. On Fifth Avenue, you’ll find a concentration of new and established restaurants, as well as a few dessert-centric eateries. Thrown into the mix are vintage clothing shops, book outlets and the multiplex Landmark Cinemas for taking in independent and foreign films.

Why owning rental property in Hillcrest is a good investment

With its mix of urban amenities, trendy shops, restaurants, and nightlife, Hillcrest attracts a steady stream of renters, including young professionals, students, and couples. The demand for rental properties in Hillcrest tends to remain consistently high. Therefore, you can expect a steady occupancy rate and a reliable income stream.

Like many desirable neighborhoods in San Diego, Hillcrest has limited available land for new development. This scarcity of supply only further drives up property values and rental prices. Furthermore, like many other neighborhoods in San Diego, Hillcrest’s appreciation is expected to generously rise over time. While there can be fluctuations in the market, investing in a well-located property in Hillcrest will likely yield long-term capital gains. 

How much does Hillcrest property management cost?

Every Hillcrest property manager has their own fee structure. However, we offer house, condo, and/or 2-4 units property management for an 8% monthly management fee. Alternatively, we provide multi-family (5-15 units) property management for a 6% monthly management fee. In addition to monthly management fees, we charge a $595 leasing fee, a $150 annual inspection fee, and a $195 lease renewal fee. To learn more about our Hillcrest property management services and pricing, please visit our Services and Pricing page

What to look for in a Hillcrest Property Manager

When interviewing Hillcrest property management companies, you want to make sure they offer the following services:

  • Property marketing 
  • Showing the property
  • Leasing signing and lease management 
  • Screening and selecting qualified tenants 
  • Rent collection and direct deposits services
  • General maintenance and annual inspections 
  • 24-hour emergency maintenance services 
  • Periodic walkthroughs 
  • Lease modifications (i.e. adding a pet to the lease) 
  • Reports, photos and financial statements 
  • Legal notices to move tenants out 

For more information on what to look for in a Hillcrest property manager, check out our Guide on How to Hire a Property Management Company


How we market your Hillcrest property

When our property management company markets your Hillcrest property, we use the most popular online platforms. In other words, we create listings on websites such as Zillow, Trulia, Hot pads, and more to allow potential renters to easily find your San Diego property. We showcase extensive information about your property, including images, amenities, price, and more.

How we help you find the perfect rent price

Our property management company assists you in determining the best rental price for your property by conducting a thorough market analysis. This includes investigating comparable properties in the area, examining current rental market conditions, and taking into account factors such as your property’s location, size, and condition. Based on this analysis, we will recommend a competitive rental price that will assist you in attracting the right tenants for your property.

Furthermore, our property management company will monitor the rental market and adjust the price as needed to ensure that your property remains competitive and generates the desired rental income.

zillow logo
classified ads logo
rental source logo
rentals.com logo
apartment guide
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apartments.com logo

Tenant Screening

The Good Tenant Screening

At our property management company, we understand the importance of finding the right tenant. That’s why we’ve orchestrated the Good Tenant Screening. This thorough and comprehensive process ensures that we find tenants who are reliable, responsible, and will take care of your property as if it were their own. Our screening process includes credit checks, background checks, previous landlord references, and more. Trust us to take the stress out of finding a tenant and give you peace of mind knowing that your property is in good hands.

For more information on how we screen tenants, check out our tenant screening blog post

Rent Collection

We direct deposit rent to your bank account

We use online rent payment portals, automated reminders, and late payment penalties to make sure that rent is paid on time. We also have a dedicated team who will follow up with tenants who are late on their rent to ensure that payments are received as soon as possible. With us as your property management company, you can rest easy knowing that rent collection is in good hands and that you’ll always be paid on time.


We’ve got your property maintenance covered

There are so many benefits to a well-maintained property; they rent faster, keep tenants happy, and have low turnover. That’s why we’re invested in quality maintenance and inspections of your property. Over the years, we’ve built great relationships with the best vendors in San Diego, so we can make sure your property receives affordable and quality care. 

The Good Life Proven Process™

Over the last 10 years, we’ve become seasoned Hillcrest property managers. Throughout our time in business, we’ve honed in on our proven process. This 10-step process is the cornerstone of our property management processes and help us become the highest rated and most trusted property management company. We’re so confident that our proven process will simplify your Hillcrest property management needs, that we offer a 1 year money back guarantee. To learn more about how we can add value to your rental property business, schedule a call with one of our Good Life experts. 

Give us a call for a free consultation!

Chloe and adam

Chloe Slater & Adam Manly

Business Development Managers

Request a free consultation

We make owning rental property easy

Renting your property shouldn’t be a hassle. It should give you a greater abundance of time, money, and energy. We’ve developed a team of A-Players who have made this a reality for over 1,000 San Diego property owners.
We can do the same for you.
happy home owner

Home Prices

in Hillcrest

Hillcrest has a central location right next to Downtown, Balboa Park, and highways. It’s a cultural hub of San Diego with diverse range of people and activities, making it very popular for renters. Historic Mission Hills offers some of San Diego’s coolest century-old houses. Long-term appreciation is one of the many perks of owning property in Hillcrest. 

However, popularity leads to hyper-competitive offers and price-to-rent ratios that aren’t very favorable to investors, though as mentioned in the long-term values should go up significantly. Lots of new development apartment complexes from big investment shops is driving up the amount of supply available to renters.

When choosing where to buy your investment property, you should be on the lookout for a few things. These things can be a red flag for the kind of area you want to avoid. 

  • Trash in the front or backyard 
  • Vandalism nearby (graffiti, damaged property, etc.) 
  • Multiple vacant homes close by 
  • Poor street light; street feels unsafe
  • Backs up or is close to a major highway or freeway 
  • Foundation issues

These are the median purchase prices for December 2024 and are the year to date numbers. For monthly stats, visit the San Diego Association of Realtors website.

Average Home Price


The median price of a single-family home in Hillcrest’s 92103 zip code. 


The median price of condos in Hillcrest’s 92103 zip code. (year to date)

Average Rent Price


The price of an average 1 bedroom, 1 bathroom condo in Hillcrest. The price ranges depending on the unit’s upgrades. 


The price of an average 2 bedroom, 1 bathroom detached house in Hillcrest. 


The price of an average 3 bedroom, 2 bathroom house in Hillcrest. 


The price of an average 4 bedroom, 3 bathroom house in Hillcrest. 

Military Partnership

First Month Management Free for Veterans and Active Duty Service Members

We understand that when an active duty military member has to relocate, they often need to find a good Hillcrest property manager quickly. Our team is ready to respond to their needs.

Experts in Education

Your success is our business. That’s why we created the Learning Center, to educate our clients on essential California rental knowledge. Through blogs, videos, e-books and more, we share the most up-to-date information to help you succeed.


Check out our downloadable guides for instant information on land lording in San Diego!


We have a ton of videos on tenant tips and home maintenance that can answer quick questions.


Learn about all things Hillcrest property management in our expert-run blog.